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CA Housing Reform

The new math on California housing.

SB 1211, SB 684/1123, SB 79, SB 543 — a decade of YIMBY wins compressed into 18 months. We build the units that make them pencil.

Browse the law tracker

The system

  • Clever Elements Flagship
    Our modular building system — stacks, pairs, and mirrors into anything from a single ADU to a small apartment.
The team

A family. By design.

Three founders. A leadership team that runs the factory floor and the design studio. And 120 craftspeople, engineers, and production staff who build every Clever home.

Talk to a founder Join the team
The founders

A family. By design.

Didi Zhao

Didi Zhao

Founder · Architecture & Design

Award-winning architect and designer. Her work spans skyscrapers, convention centers, movie theaters, and entire cities — for clients including Universal Studios, The Venetian, and the Beijing Olympics. Cooper Hewitt National Design Award honoree.

Jonathan Palley

Jonathan Palley

Founder · Partnerships & Engineering

Entrepreneur and engineer who's brought multiple digitally-enabled businesses to market. The founder you're most likely to talk to during the early stages of your project.

Asa Feinstein

Asa Feinstein

Founder · Manufacturing & Sustainability

Veteran tiny-home dweller. Has owned, run, and consulted in complex manufacturing activities worldwide. He runs the factory and supply chain — the engine that makes the whole business work.

Leadership team

The team behind every home.

Sina Haunga
Sina Haunga
Sales Director
Trixie Palami
Trixie Palami
Marketing Manager
Virginia Gil
Virginia Gil
BIM Architect
Chris Harmening
Chris Harmening
Code Compliance
Adrian Rivera
Adrian Rivera
Continuous Improvement

Beyond our leadership team, 120 craftspeople, engineers, and production staff build every Clever home in our Ensenada factory.

Ready to start your project?

Tell us about your property. We'll come back with feasibility, budget, and timeline — within 5 business days.

Start a project conversation Call (888) 301-2088
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